Personal branding for founders, from ten minutes of talking.

Build a personal brand on LinkedIn without writing a word. For founders, consultants and the one marketer in a small firm, Quotem tells you what's worth saying, you talk it through like you're telling a colleague, and your social, website and emails are done, in your own voice.

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James GayleConsulting
HomeAsksIdeasRepurposingCalendarResultsBrand
Recording time 42 of 120 min
Good morning, James

37 of 40 pieces not used yet.

Ask anything, paste a link, or say what you want to make
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RecentIdeas worth posting
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James Gayle · The client with no ad budget
Written
SR
Sam Reid · What changed after working together
Needs you
JG
James Gayle · Can you guarantee an AI citation?
Posted

In short: Quotem helps founders and consultants become known for what they know. It suggests what to talk about each week from your business, the news and what people search for. You talk for a few minutes, and Quotem writes LinkedIn posts, an article ready for search, a newsletter, quote cards and subtitled clips in your own voice. You check every piece, then post from the calendar.

Be known on LinkedIn for what you know.

On LinkedIn, people check the person before they check the company. The ones who get remembered show up every week, have a view when something happens, and sound like themselves. That's hard to keep up on your own. With Quotem it takes about fifteen minutes a week.

Show up every week

One short recording keeps your profile, your site and your list going all week, so you never go quiet for a month.

Have a view first

The news on your topics is waiting when you open Quotem. Record your take the same day and look like you're on top of things, because you are.

Sound like yourself

Every line comes from what you actually said, kept in your voice. Nothing about your expertise is made up, and nothing goes out until you approve it.

James GayleFounder · Helping B2B firms get found
ActivityPosting most weeks
James Gayle2d · Reacting to the news

Everyone's talking about AI search this week. Here's the part nobody mentions: there is no button you can tick to guarantee a citation.

James Gayle5d · Quote card

"Organic social compounds like an index fund." Why showing up every week beats the big campaign.

Want the thinking behind it? Start with how to get cited by AI, or browse the blog.

Never stuck for LinkedIn post ideas.

Every Monday, five ideas from your own business, the news and what people search for. Press Record it and talk one through for two minutes. Or pick a story from the news and record your view.

Ideas

What to make next, and where ideas come from.

Make nextInspiration
Make these first

From your own business. Press Record it and talk it through for two minutes; Quotem writes it up.

RelatableLinkedIn post

The client who came to you with no ad budget, and where you started

Ask someoneRecord it
UsefulArticle

What to do before you spend anything on AI search

Ask someoneRecord it
PromotionalCarousel

What working with you looks like in the first month

Ask someoneRecord it
Email me up to three of these on Mondays
Make nextInspiration

What's in the news on your topics, what people search for, what Google's AI says, and what's doing well on social. Your suggestions under Make next draw on these; anything here can be asked about directly too.

Small firms rethink their marketing budgets for next yearTrade press · today
Record your view
Search engines show more AI answers above the linksTech news · yesterday
Record your view
New guidance for businesses using AI in their contentIndustry body · this week
Record your view

Say it. It's written. It's posted.

All the content you've been meaning to get round to, done from one short recording. About fifteen minutes of your time a week.

1Say it
Question 1 of 3 Search engines show more AI answers above the links. What should a small firm do about it?
Done
Listening · ums are fine

On your phone, on a walk, between calls. Talk the way you would at the coffee machine.

2It's written
LinkedIn postReady to postEveryone's talking about AI search this week. Here's the part nobody mentions.
ArticleReady to postCan you guarantee a citation in an AI answer?
NewsletterReady to sendHi {{first_name}}, there's no button for this.
Quote cardReady to post

Posts, an article, a newsletter, quote cards and clips, in your voice. Read them, change a word if you like, approve.

3It's posted
CalendarWeekMonth
Mon
TuePost
WedQuote
ThuPost
FriClip
Article on your siteFri
Newsletter to your listFri
Your week is scheduled

Posts go out on your schedule from the calendar. The article goes on your site and the newsletter to your list.

One person, three fronts: social, web and email.

Social wants something every day. Your website wants articles. Your list wants a newsletter. Quotem keeps all three going from the same ten minutes, and every piece sounds like you.

Answered 1 of 1
Pieces written 12
Ready to post 4
Graphics made 3
James Gayle's LinkedIn
There is no button you can tick to guarantee your content gets cited in an AI answer.If you're the one marketer in a fifteen-person company, that's worth knowing before this quarter's big push.
Ready to postOpen
Article by James Gayle
Can you guarantee a citation in an AI answer?No single tactic guarantees it. AI engines weigh your whole digital presence, from your people's profiles to the pages on your site.
Ready to sendOpen
Email from James Gayle
Hi {{first_name}}, there's no button for an AI citation.If the plan this quarter is to show up inside AI answers, start with the personal brands inside your organisation.
Ready to sendOpen
Quote card: James Gayle
Quote card in the new graphics engine: a giant gold word, earn
Ready to postOpen
Short video · 0:13
Ready to postOpen

Social

LinkedIn and X posts, quote cards, carousels and clips, scheduled from your calendar.

Web

Articles for your site, with headline options, a page title, a description and the questions each one answers.

Email

A newsletter with merge fields in place, ready to paste into the tool you already send from.

Three ways in. Pick whichever suits you today.

Talk into your phone, turn the camera on, or bring in something you've already said. It all ends up in the same place.

Quick sound check
How would you like to answer?
Just my voiceNobody sees you
Camera and voiceUp to ten minutes
MicrophoneSounds great

Your voice

Talk on your phone between meetings or on a walk. Nobody sees you, and audio works for every format except clips of you.

Recording
QUESTION 2 OF 4
What do most people get wrong about this?
DonePowered by Quotem

Camera on

The question sits on screen while you talk, away from your face. You get subtitled clips as well as everything written.

Turn last week's webinar into posts and a newsletter
webinar-recording.mp4 · 48 MBpricing-deck.pdf
Searches the web and your Library
Attach a transcript, a PDF, a brief or a picture, or paste a YouTube link.

What you already have

Podcasts, webinars, YouTube videos, slide decks and documents. Quotem finds the good bits and writes them up in your voice.

It sounds like you, because it is you.

Quotem only works from what you said. It builds a voice profile from how you talk, and you check every piece before it goes anywhere.

What you said

Right, so, um, most of my clients come to me with no ad budget at all, which, honestly, is fine. Er, where do I start. We start with the people. The founder, the sales lead, whoever talks to customers every week. Sorry, that's a tangent, but their profiles reach further than the company page ever will.

An example answer, with the ums left in.

What Quotem made Ready to post
James Gayle
LinkedIn · his own profile

Most of my clients come to me with no ad budget at all. That's fine.

We start with the people: the founder, the sales lead, whoever talks to customers every week. Their profiles reach further than the company page ever will.

Ask a happy client. Get a story they've approved.

Solo isn't only you talking. Send a link to a client or a colleague. They answer from any device with no account, and you choose how they're named.

Who are you asking?
Me
Someone at your company
A customer
How should we name them?
By name, job title and company
Not by name. Describe them as: "a retail client in Hampshire"
Solo
£99a month, VAT included

2 hours of talking a month (about 12 ten-minute answers), 2 social channels, research, Google-ready articles, the calendar and posting. Billed monthly, cancel any time.

Sign up

Questions from solo users

How much of my time does it take?

About fifteen minutes a week: ten minutes talking and a few minutes checking what comes back.

I hate being on camera. Does that matter?

No. Your voice is enough for everything except clips of you. Ums, restarts and tangents are fine.

What if I don't know what to talk about?

Every Monday Quotem suggests five ideas from your own business, the news and what people search for. Pick one and press Record it. You can have up to three emailed to you on Mondays.

How do I become a thought leader on LinkedIn without writing?

Show up every week with a clear view on your subject, in your own words. Talk for ten minutes about one of Quotem's suggestions or a news story, and it writes the posts, article and newsletter from what you said. You approve them and post from the calendar.

How do I keep up with news in my industry?

The Inspiration tab shows what's in the news on your topics, what people search for, what Google's AI says and what's doing well on social. Pick a story and record your view the same day.

Will it sound like AI?

It's written from your own words and checked against your recording, using a voice profile built from how you speak. You read every piece before it goes out.

Does it post for me?

Once you mark a piece Ready to post, you can schedule it to your channels from the calendar or post it straight away. Solo includes two channels.

Can I bring in things I've already said?

Yes. Bring in YouTube links, podcast episodes, audio and video files, transcripts, PDFs, Word documents and slide decks.

What happens when I outgrow Solo?

Move to Team when you want colleagues to sign in, approvals or more talking time. Moving up starts straight away, and everything comes with you.

Start with something you'd love to talk about.

Sign up and record your first answer today.